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Vietnamese consumers are now more tech-savvy than ever. Due to the impact of the pandemic, ordering groceries through ride-hailing services, paying bills via e-wallets, and working or studying from home have become the new normal for Vietnamese people. As a result, some businesses are significantly accelerating the digital transformation to keep up with the market trends. To help your brand capitalize on these emerging consumption habits next year, here are the top 5 Vietnamese market trends to watch out for in 2022. The boom of TikTok According to a recent survey by Q & Me, 71% of Vietnamese people of

VinFast, a relatively unknown car manufacturer from Vietnam, has unveiled three new electric vehicle models at this year’s CES, the world’s largest technology trade show, in Las Vegas. The move comes less than two months after the company unveiled two electric SUVs at the Los Angeles Auto Show. What is VinFast? This is really a bold move by VinFast, a unit of Vingroup – the largest corporation in Vietnam, established less than 5 years ago. However, in the Vietnamese market, people are not surprised by this. Mr. Pham Nhat Vuong, founder and chairman of Vingroup, has many achievements that show

In just one year, the crypto market cap hit $3 trillion, the SEC approved the first bitcoin ETF, and the NFT craze pushed digital doodles to millions of dollars in value, making cryptocurrency officially into the mainstream. So what shows that crypto has reached a record year? Here are six metrics that defined crypto in 2021 and what they mean for the coming year 11% Estimates suggest that Bitcoin market cap hit $11 trillion in gold at the height of its bull run on November 10, 2021. That day, Bitcoin hit an all-time high of $68,721, up 120% and up