PRIMUS Blog

With the COVID-19 vaccine becoming more widely available, workers are returning to the office after more than half a year of working from home. It’s a lot like kids returning to school after summer break, but it’s intensified because many people have been at home for almost a year and a half,” says Kelly Sopchak, a psychologist with the Texas A&M University Health Telebehavioral Care Program. Consider these 5 actions to increase employee comfort: Survey your workforce  Survey your workforce and consider segmenting this survey by generation, geography, gender, and type of work environment the employee is currently working in.

As economies have digitized, business leaders now recognize that data is at the heart of digital businesses. By using data effectively, a company is able to streamline the process of getting a product made and putting it in the hands of the customer. The cost savings from not doing shotgun advertising or paying too much for resources can significantly affect a company’s bottom line profits.    Data-driven companies tend to generate 8 – 10 percent more profit In the meantime, organizations struggle to unite and access real-time data. Companies generate a lot of data, and while they have good intentions

According to an analysis by CBInsights, the number one reason why startups fail is that there is no market need for them. This pertains directly to sales roles, since the objective for a truly revolutionary startup is to create a market for the business. What Does the Sales Team Actually Do at a Startup? Generate leads Sales associates create lists of different people/companies that would benefit most from the product they’re selling. These names are called leads (mainly because they’re contacts that can potentially “lead” to a sale). Reach out to projects Sales team members usually make first contact with