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Instagram Revamps Its App, Doubling Down On Its Competition With TikTok

According to some reports of Forbes, Instagram is making several changes to its app, the largest of which places renewed focus on its fast-growing rival TikTok. Instagram will now feature its Reels video function directly at the bottom of its app, a key piece of real estate. Reels videos are Instagram’s answer to TikTok’s own videos and originally launched in July. Placing them within their own tab in such a prominent place underlines Instagram’s determination to edge into TikTok’s space. “We don’t make these changes lightly – we haven’t updated Instagram’s home screen in a big way for quite a

Big Tech Striking Record Earnings In The New Normal

As the world economy is still struggling from the pandemic, four tech giants Amazon, Apple, Alphabet, and Facebook reported third-quarter financial results on Thursday, October 29th that highlighted how they generated a spectacular level of wealth that hasn’t been seen in a single industry in generations. Amazon reported record sales with an almost 200% rise in profits, as the pandemic accelerated the transition to online shopping. Despite a boycott of its advertising over the summer, Facebook had another blockbuster quarter. Alphabet’s record quarterly net profit was up 59%, as marketers plowed money into advertisements for Google search and YouTube. Finally,

Report On Recruitment Demands For Senior Management Level In Quarter 2/2020

On 9 July 2020, Navigos Group, the leading company in Vietnam’s recruitment industry, operator of the biggest job portal VietnamWorks and an executive search firm Navigos Search, has issued the report on recruitment demands for senior management level in Vietnam through Navigos Search’s clients’ hiring needs in Q2/2020. There is a disparity in recovery between Consumer Services and Business Services sector The new normal state has stimulated consumer spending needs, the state of international trade has not shown any sign of re-establishment yet, which has led to the disparity in hiring needs between the Consumer Services and Business Services sectors.

Whatsapp Incredible Success With No Marketing Campaign

“No ads! No games! No gimmicks!” – A simple principle which made a small messaging application win over giants like iMessage, WeChat, Facebook Messenger, Snapchat, and many others – while being built by a crew of just 55 employees. Whatsapp’s success needs to be heard as it is not like any usual startup story where the founders had an idea which made them drop out from colleges, build a team, and get pre-seed funding from a giant. WhatsApp was conceptualized not by college students but by people who were in their thirties with a stable job. The story of Whatsapp

The Hidden Traits To IKEA’s Iconic Global Success

IKEA has led to the idea of ​​”making everyday lives better for more people” that created a paradigm shift in the minds of millions of households by providing quality products, quality at an affordable price. The largest retailer in the world exemplifies the fact that there is simply no formula for overnight success. So how does a teenager in Sweden create a superior brand? And what keeps them in the lead for such a long time? IKEA was founded in 1943 by the 17-year-old Ingvar Kamprad in Sweden. The company’s name is derived from the acronym I.K., plus the first

To Win Or To Lose: Leading In Digital Era

“Whether you are ready or not, digital vision and competence are already differentiating Winners from Losers.” “Neither RedBox nor Netflix are even on the radar screen in terms of competition,” said CEO Jim Keyes of Blockbuster – DVD rental service, in 2008. Blockbuster files for bankruptcy in 2010, and today we see Netflix worth the US $ 61.93 billion. As the pace of digital age intensifies, less digitally capable leaders will not be able to close the performance gap with digital savvy leaders possessing both the vision and capabilities. Become the digital leader, or lose Digital technology is transforming politics,

Tesla Motors – Uniqueness Comes With Extraordinary Achievements

One of the biggest headlines of July was that Tesla’s shares had hit over $1,000, pricing its market capitalization at over $185 billion and therefore making it the most valuable car manufacturer in the world. This made it worth more than Toyota, and perhaps more significantly, of greater market value than Ford, GM and Fiat Chrysler put together.  So how did Tesla Motors, a product line of a relatively new player in the vehicle industry, astonishingly get so far in a mere 16 years that and almost single-handedly change the nature of the car industry forever? Appropriate strategies to battle